Ditch Widget Marketing!

by Ron Carlson, Lights On Business

Home of the 5 Minute Business Builder

Linear Marketing is Dead – Here’s What You Need Instead

The days of the marketing “you have a pain —> we have a one size fits all solution” are over.


In our private coaching group, we covered new research by Accenture (a global information services company) showing that consumers now seem to have contradictory needs.


For example:

  • They want to be self-reliant, yet they want someone to help them.
  • They want to change the world but on their own terms.
  • They want to follow their values in their work but not at the expense of value.

Almost every Lightworker could use more clients, right? So, now what?


Lightworker entrepreneurs can’t afford to follow a client finding model based upon: “here’s the pain. here is how I solve that pain”. 10 Million other Lightworkers are already saying that.


Lightworkers need to take into account what their clients and prospective clients are saying now.


How can you be different than so much of the marketing out there? Here are several tips:

  • Step forward into Life Centered Marketing step away from Product Centered Marketing.
  • Embrace your clients’ urge to trust themselves and become more self-reliant as they then open up to receiving support.
  • Offer more than a single, service option.
  • And most of all, show them you can go with them as they grow.

Flame of Genius Business Accelerator Group Coaching


If you are ready to step into Lightworker Business support to help grow a business that you love and feel your business give you love back, check out our Business Accelerator Coaching group.


We regularly deliver leading edge insights and support to our group just like this.


Prior Calls Include:

  • The One Thing You Can’t Tell Your Clients
  • The Need for Recovery Days
  • Abundance Mindset Workshop
  • Just One Client – Natural Client Attraction
  • Exclusive Lightworker Market Research – What Worked in 2020 Doesn’t Work Now

Ron D. Carlson

Showing Lightworkers How to Grow a Business That They Love

Relief is Coming, You Deserve It

Lights On Business

Home of the 5-Minute Business Builder

Ready to grow Your Lightworker Business into one You Love? l have a brand new program I've developed just for Lightworkers. The new program is called Lightworker 5- Minute Business Builder.


This isn’t just another "get clients" program where you're taught someone else's one-size-fits-all all system and expected to make it work for you. This is about nailing down a couple of core steps in a way that is authentic to you, your niche and your superpowers. This program is designed for Lightworkers, not widget sellers.


This isn't some "pdf dump" either. You're getting all 3 of the vital business growing modules with a private library to track your progress, all for $37 / mon.

You get the 3 vital tools you must have to grow a business that you love:


5-Minute Client Finder

5-Minute Value Validator

5-Minute Problem Solver


Where to look for clients, how to get their attention right away without competing and how to confirm your value to them.



Jump on this if you want to make 2024 your Lightworker Business year!


Check out the 3-Month Business Builder Program HERE:

(c) copyright 2021 - 2024 by Ron. Carlson, Lights On Business.